• What makes hair beautiful?

    Hair is beautiful when it is youthful. Youthful hair (and skin, and physique) signal vitality and reproductive fitness, which psychologists tell us is what people unconsciously look for and find attractive.
    Fortunately for all of us. young or old, new hair is always growing afresh in the follicle. But once out, hair is inert. Like a building, the best you can do from here on is keep it in good repair. That’s where AQUIS comes in.

  • What causes hair damage?

    Various things can damage hair, like excessive coloring and chemicals, or bad diet and stress. But the most common damaged of hair, surprisingly, is water.
    Hair is designed to be self-protective. With a layer of scales called cuticles. With oils. With natural elasticity to prevent breaking and snagging. Water though makes hair’s inner core swollen and stretchy. When swollen and stretched it easy to damage the outer cuticle layer.
    If you leave hair wet, the stretch in the hair itself can mess up cuticles, leaving them bent and raised. If you rub hair dry, you can damage the cuticles through friction. And if you blast it with too much heat this can damage them too. When cuticles are damaged the hair becomes frizzy.
    What hair needs is a way to get dry quickly without stretch, rub or heat. Which is exactly what wrapping in AQUIS to wick water away will do.

  • So should i just stop washing my hair?

    Well yes you could. One of our AQUIS team members did this for three years in their early 20s, and their hair became so healthy that they were frequently accosted by strangers asking what their secret was!
    A new trend in this direction is hair detox. Stopping the washing, treating, shampooing and letting it run wild. Often done while on a retreat or similar. At a time when you can let your hair go ‘vagrant’.
    But that’s no solution for everyday lifestyles. Women want their hair to bloom with life and health, but they also want to style it to be fashionable or make a good impression. AQUIS gives you a way to avoid hair wash damage without going ‘junglee’ (as they say in Urdu).

  • What makes my curly hair delicate?

    You’re not the first to find ringlets hard to handle. Recent studies in human hair evolution suggest our early ancestors all had curly hair, and straight hair only emerged 65,000 years ago. At this time populations were coming out of Africa and the two traits associated with straight hair which are thicker hair and increased oil production (in hair and skin glands) could both have helped our ancestors with the Ice Age climate.
    It’s the fineness of most curly hair (compared to thick straight hair) that makes it so delicate. This makes the dangers of wet hair damage greater. Our recommended towel for fine and curly hair is LISSE LUXE, because it is smooth enough to avoid snagging and minimize friction.

  • Why is straight hair oily?

    There are several theories about this. One is that oil travels more easily down straight hair. Another is that the same gene for hair thickness is also associated with skin and hair oil glands. Either way it is rare to have curly oily hair. Whereas Asian, Native American and Mediterranean types with thicker hair often do struggle with oiliness.
    If your hair tends to be greasy the mistake many make is washing too often. While this strips the oil (or ‘sebum’) that’s on the hair, it also stimulates greater oil production. Too much brushing and rubbing also stimulates sebum glands. The best thing is wash occasionally, dry and style gently and don't use too much product. With thick hair we recommend the WAFFLE LUXE towel with its greater absorbency, meaning your hair dries quicker.

  • Why is afro caribbean hair so damage prone?

    Afro Caribbean hair types look robust. However this hair type can tend to have thin layers of cuticles on the surface making the hair porous and damage prone. The hair shaft is elliptical and flat (not round) which makes for tight ringlets but easy to break, split and snag. And the curls make it harder for protective oils to travel through the hair.
    Recommended ways to keep your hair lovely include a weekly hot oil treatment, gentle wide tooth combing and drying your hair - without rubbing – wrapped in an AQUIS WAFFLE LUXE towel that is gentle and absorbent enough to deal with the thickest yet most delicate curls. Some say silk pillows help too. And even if that wasn't true, what’s not to like about a little luxury?

  • How to care for super long hair?

    Long hair needs to be in perfect condition to look its best. Waist length hair is such an attention getting feature after all. But it's much harder to tie up or style your way around it looking limp, stressed or straggly, Caring for long hair also takes longer. Just combing it can take hours. Caring for long hair involves good diet, good shampoos and combs, and protecting it from weathering whenever possible. Which is why quite a few Hollywood types are taking too wearing turbans.
    One especial danger for long hair is that when wet it is so heavy that it can damage itself just by stretching under its own weight. To avoid this when you are done showering, wring it out gently and then immediately wrap it up, preferably in a long hair AQUIS towel or turban that will dry it gentle and fast with minimal friction. This avoids the need for elaborate rituals like laying flat on the floor while helping hands wrap your hair.

  • What to do about hair loss after pregnancy?

    Honesty this is nothing to worry about. Suppression of Androgens (male hormones) during pregnancy means hair growth is prolonged and hair oil production suppressed making hair seem full. Then after birth the hair that would have come out over the previous nine months comes out. Plus you are probably tired, stretched and short of time. At least with AQUIS while your hair dries your hands are free for feeding, changing or taking a well earned break with the iPad if baby sleeps.

  • What to do about aging hair?

    Thinner hair, greying, lost shine… Aging is inevitable but you can still take steps to look your best. Avoid anything that weighs your hair down or could damage the roots; including making sure to wrap your hair up in AQUIS to dry. Avoid UV, too much heat or chemical treatments. If you are 50 and healthy as a woman you can expect to live to over 90 and while you aren't going to be wearing high heels for most of that time, you may well have your most fun, adventure and soulful years ahead of you. So enjoy.

  • Damaged hair?

    The great news is your hair grows about an inch every month. So no matter what you have done to it, by way of heat, weathering, chemical treatment so long as the roots are intact then it could all be just a bad memory in a year’s time. Meanwhile it’s important to remember that damaged hair is fragile and prone to breaking and splitting. So to make it look its best, handle with care. Don't wash it too often. And wrap it up in AQUIS to dry to minimize any further friction and stretching damage.